The Cunningham Group’s client, restauranteur Randy Schoch had a perfect spot picked out for his Ling & Louie’s Asian Bar & Grill on the Nicollet Mall in downtown Minneapolis. They were looking for an update on the thirteen year old restaurant concept. Using classic elements as inspiration the new updated brand bridged the fresh new menu offering with timeless Asian aesthetic. The project included an overall color pallet, logotype, brand elements, exterior signing and responsive website design.



