DreamWorks was developing an indoor amusement park for kids in Manila and needed help with its identity. The DreamPlay experience is a mix of the DreamWorks characters like Kung Fu Panda, Shrek, Dragons and Madagascar. Kids activities included cooking with Shrek, Kung Fu classes, flying with your dragon and movie screenings. The assignment included the identity, exterior signing, packaging and a large four-color brochure of the experience.
